News Archives

Sazerac Quietly Became America’s Biggest Spirits Company

Business · Spirits14 Oct 2026 Sazerac Quietly Became America’s Biggest Spirits Company Diageo owns Johnnie Walker, Don Julio and Smirnoff. Sazerac owns Fireball, Buffalo Trace and BuzzBallz. By volume, Sazerac...

Spirits/News

Spirits Market Report: Week Ending October 4, 2026

12×75 RESEARCH · US RETAIL SPIRITS Whiskey softens. Gin firms. The bottle data needs care. Spirits Market Report · Week ending October 4, 2026 Review period: September 28 to October...

Spirits Index/News

Kendall Jenner’s 818 Tequila Sales Jump 73% While Premium Tequila Declines

Tequila / CelebrityOctober 7, 2026 Kendall Jenner’s 818 Tequila Sales Jump 73% While Premium Tequila Declines 818 says its US volume rose 73% in four weeks while the $25-plus tequila...

Tequila/News

1800 Made 30,000 Tequila Bottles Just for Detroit Lions Fans

Tequila / SportsOctober 7, 2026 1800 Made 30,000 Tequila Bottles Just for Detroit Lions Fans A Michigan-only commemorative bottle honoring the 1991 Lions, limited to exactly 30,000. It is not...

Tequila/News

Delta Tested 1,600 Wines and Chose Just 13

Wine / TravelOctober 1, 2026 Delta Tested 1,600 Wines and Chose Just 13 Delta One’s rebuilt wine program starts pouring today. Out of roughly 1,600 candidates, 13 wines from 11...

News/Wine Blog

A Winery That Survived Prohibition, Earthquakes and Wildfires Just Filed Chapter 11

Wine / BusinessSeptember 24, 2026 A Winery That Survived Prohibition, Earthquakes and Wildfires Just Filed Chapter 11 Gundlach Bundschu has been in the same family since 1858. It came through...

Wine Blog/News

New York’s Wine Festival Is Hosting Its First Alcohol-Free Dinner

Drinks / CultureOctober 2, 2026 New York’s Wine Festival Is Hosting Its First Alcohol-Free Dinner The New York City Wine & Food Festival still has whiskey, tequila, Champagne and three...

Non-Alcoholic Drinks/News

People Are Drinking Less. So Why Are Spirit RTDs Up 12.9%?

RTD / Data2 October 2026 People Are Drinking Less. So Why Are Spirit RTDs Up 12.9%? New Circana data across six European markets shows beer, cider, wine and spirits all...

RTDs/News

Diageo Just Beat the “100% Agave” Lawsuit Against Don Julio and Casamigos

Tequila / LitigationOctober 2, 2026 Diageo Just Beat the “100% Agave” Lawsuit Against Don Julio and Casamigos A federal judge in Brooklyn has dismissed the lead class action accusing Diageo...

Tequila/News

Johnnie Walker Has Made a Blue Label Specifically for Indian Food

Whisky / New Release30 September 2026 Johnnie Walker Has Made a Blue Label Specifically for Indian Food This is not a new box. Johnnie Walker has created a distinct Blue...

Whiskey/News

Mars Just Killed the Pop-Tarts BuzzBallz Campaign

RTD / MarketingOctober 1, 2026 Mars Just Killed the Pop-Tarts BuzzBallz Campaign For about a month, America could buy a 15% Pop-Tarts cocktail in a plastic ball. Then more than...

News/RTDs

Soft-Serve Margaritas Are Becoming a Real Tequila Trend

Tequila / TrendSeptember 26, 2026 Soft-Serve Margaritas Are Becoming a Real Tequila Trend It started as a TikTok curiosity in March. Six months on, Houston operators say the machines have...

Tequila/News

Category: News

Sazerac Quietly Became America’s Biggest Spirits Company

Spirits Market Report: Week Ending October 4, 2026

Kendall Jenner’s 818 Tequila Sales Jump 73% While Premium Tequila Declines

1800 Made 30,000 Tequila Bottles Just for Detroit Lions Fans

Delta Tested 1,600 Wines and Chose Just 13

A Winery That Survived Prohibition, Earthquakes and Wildfires Just Filed Chapter 11

New York’s Wine Festival Is Hosting Its First Alcohol-Free Dinner

People Are Drinking Less. So Why Are Spirit RTDs Up 12.9%?

Diageo Just Beat the “100% Agave” Lawsuit Against Don Julio and Casamigos

Johnnie Walker Has Made a Blue Label Specifically for Indian Food

Mars Just Killed the Pop-Tarts BuzzBallz Campaign

Soft-Serve Margaritas Are Becoming a Real Tequila Trend