This Tequila Spent Its Final Year Listening to Music Tequila / New ReleaseSeptember 24, 2026 This Tequila Spent Its Final Year Listening to Music Música Tequila is launching a 36-month Extra Añejo in November. Two years in ex-bourbon American... Categories Tequila/News
Don Julio Turns Tequila Immersive Tequila / Luxury20 September 2026 Don Julio Turns Tequila Immersive There was a time when selling expensive tequila required three things: a heavy bottle, a famous name, and enough gold... Categories News/Tequila
Patrón has launched Agave Masters Tequila / Industry20 September 2026 Patrón Wants Bartenders to Go Back to Agave School Patrón has launched Agave Masters, a free global programme for bar staff with the world’s only... Categories Tequila/News
Tequila Growth Is Back Again Tequila / Market20 September 2026 Tequila Growth Is Back Again. But Only Certain Brands Are Winning American spirits sales fell 3.3% in the four weeks to September 5. In the... Categories Tequila/News
Piper-Heidsieck Has Put Champagne in a Disco Ball Champagne · New Release Piper-Heidsieck Has Put Champagne in a Disco Ball The Starlight Edition wraps the Cuvée Brut in a shimmering gold-and-red sleeve inspired by mirror balls and sequined... Categories Champagne/News
Lunazul Lawsuit | The “100% Agave” Cases Spread Again Tequila / Litigation16 September 2026 Tequila’s “100% Agave” Lawsuits Have Spread to Lunazul A year ago this was a story about two Diageo brands. It is now a docket. Lunazul... Categories Tequila/News
Au Vodka Sold to Sazerac for More Than £300 Million Vodka / Deals15 September 2026 Buffalo Trace’s Owner Just Bought Au Vodka for More Than £300 Million Eleven years ago two school friends in Swansea decided vodka was boring and... Categories News/Vodka
Canned Cocktails Hit One Billion RTD / The Big Picture13 September 2026 Alcohol Is Shrinking. Canned Cocktails Just Hit a Billion Cases. Diageo Wants Them Back. The world drank less in 2025 for the third... Categories Cocktail/Canned Cocktails/Hard Seltzers/News
Kendall Jenner Bets Against Hangovers Drinks Business / Analysis12 September 2026 Kendall Jenner Sells Tequila. Now She’s Betting on Drinks That Calm You Down The 818 Tequila founder has taken an equity stake in TRIP,... Categories News/Tequila
McConaughey Loses Pants For Tequila | Smart Move For A Bar Year In Tequila Tequila · Marketing Matthew McConaughey Is Selling Tequila Without His Pants Again A new Pantalones ad has the actor and his wife Camila Alves tailgating for football season in cowboy... Categories Tequila/News
Southern Glazer’s Bribery | $12.5M, Rolexes and Supermarket Shelves Wine / Investigation 11 September 2026 America’s Biggest Alcohol Distributor Admits to Years of Bribes, Rolexes and Maui Trips Southern Glazer’s, the largest wine and spirits distributor in the United... Categories News
Pappy Van Winkle Gets Pricier Bourbon · The Annual Frenzy Pappy Van Winkle Is Back, and It’s Even More Expensive Buffalo Trace has announced the 2026 Van Winkle Collection: six whiskeys aged 10 to 23... Categories Whiskey/News/whisky investing
